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In a culture that celebrates going it alone, there is something powerful about choosing to move together. Across the UK fitness scene, where individual achievement and competition often take centre stage, METRIX is creating a new kind of community. One that is built on partnership, inclusivity and pure shared energy. 

Founded by Toby and Will, METRIX was born from a simple idea: to make competitive fitness feel fun, accessible and inclusive. What began as a bold experiment in bringing together the intensity of performance with the atmosphere of a night out has become one of the most talked about experiences in fitness today.

The concept is refreshingly straightforward. Every event is a hard partner workout made up of five ten minute stations. There is no race against the clock, no hierarchy, no pressure to be the best. The idea is to start together and finish together. That shift changes everything. 

The power of partnership 

Working in pairs transforms the traditional competition dynamic. Instead of isolation, there is collaboration. Instead of comparison, there is connection. 

METRIX invites people of all levels to train side by side. The partner format removes intimidation and fear, replacing them with support and motivation. Whether it is an elite athlete or someone entering their first event, everyone is encouraged to push at their own pace while being cheered on by their teammate. 

This sense of unity is what makes METRIX different. The atmosphere is electric, but never aggressive. It is an environment that pushes you without overwhelming you, that celebrates shared progress over individual dominance. 

A space where everyone belongs 

The result of this approach is a rare community balance: sixty percent female and forty percent male. This is more than a statistic, it is a reflection of the environment METRIX has created. 

Many women describe METRIX as the first competitive fitness space where they feel truly comfortable. The format provides built-in safety and support through partnership, while the dark, club-like setting removes the pressure of being watched. Everyone moves together, everyone finishes together, and no one is left behind. 
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That balance of empowerment and safety is central to METRIX’s identity. It attracts both experienced athletes and complete beginners, offering an equal experience that builds confidence and connection in equal measure. The atmosphere feels inclusive, energising and free from judgement.

The bright, aesthetic branding and organic social media presence () reflects that same openness. It is bold, playful and welcoming; a visual language that feels as alive as the people who take part. 

Born from the intersection of movement and music 

It’s a full body, full sensory experience where performance meets play and everyone leaves buzzing. 

Every METRIX event is powered by sound and light. Music is not background noise; it drives the energy. DJs are chosen for their ability to match tempo with movement, building intensity across each ten minute work period before releasing it in the rest phases. 

Lighting completes the experience. Pulsing colour, bass vibrations and rhythm create a space that feels less like a gym and more like a live show. This sensory immersion pulls people into the moment, stripping away distraction and making every second feel alive. 

The result is something participants describe as euphoric. It is fitness, but it is also culture. It is connection through motion, energy and atmosphere. A reminder that when music meets movement, something special happens.
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Where fun meets performance 

Behind the atmosphere is precise planning. METRIX uses seamless technology to track reps and performance through digital systems, ensuring accuracy and flow without the need for judges. The format runs in waves of forty participants, allowing groups, gyms and communities to compete together. 

Prize money, ice baths, saunas, food stalls and social spaces turn the events into full day experiences. Most participants stay long after they finish competing, celebrating together and sharing stories over recovery snacks or post event drinks. 

It is competitive fitness reimagined, precise, inclusive and built around joy.
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Why it matters for 911������ members 

911������ partners with brands that share its belief that living well means living connected. METRIX fits that philosophy perfectly. 

Both brands see community not as a side benefit but as the core of the experience. Where 911������ celebrates discovery, culture and movement, METRIX turns those same ideas into something physical. It offers 911������ members a chance to be part of a fitness experience that feels like a festival, where energy, music and movement merge into something communal and unforgettable. 

For 911������ members, the partnership offers access to a space that aligns with everything the community values: inclusivity, culture, play and connection. METRIX events are created to bring people together, to push boundaries without intimidation and to celebrate shared strength. It is about belonging, about trying something new and about discovering that performance can also be fun.

To mark the partnership, 911������ members can get 20% off tickets to the London event on 7 and 8 February and any other UK events in 2026.

The future is collective 

As METRIX continues to grow, its purpose remains clear - showing that strength is better shared. In a world that rewards the individual, it is building something beautifully collective. 

At METRIX, competition feels like a connection. Every beat of the music, every shared rep, every high five reinforces the same message. 

Fitness hits harder together.